Itx Record Label
About Itx Record Label
Company Overview
Itx Record Label is an independent, multi-genre music record label and music entertainment company, established on 1 January 2025 in India. It is a subsidiary of International Track X-Records Music Group Enterprises (ITXMGE), its parent company, which was established in 2024. The label's legal name is International Track X-Records Label.
Itx Record Label works across all major genres, including Pop, Rock, Hip-Hop/Rap, Dance/Electronic, R&B, Reggaeton/Latin, Country, Jazz, Classical and K-Pop, as well as sub-genres such as Synthwave, Trap, Phonk, Funk, Lo-Fi Hip Hop, Melodic House, Afrobeats, Pop Punk, Drill and Neo-Soul. It works with independent artists, music producers, DJs, songwriters and creators from different parts of the world.
The label provides music-industry services including digital music distribution, artist promotion, release management, branding, marketing, rights management, artist support and release coordination. Its focus is to give independent artists access to structured label support and to help their music reach audiences in international markets.
Since its establishment in 2025, Itx Record Label has built a distinctive identity around modern, energetic and forward-thinking music, combining music, technology, marketing and artist development to give independent creators a professional place to release their work and grow in the global music industry.
Leadership & Team
Itx Record Label operates with a dedicated management and support team. Het Rajani is the Owner and oversees the overall direction and operations of the label. Nikhil Kothiya is the Label Manager and Head of Label Management, supporting label operations and artist management. Ishan Tejani is Head of Rights Management, handling rights and intellectual-property matters. Alice Williams is Head of Escalation and Support, focusing on artist support and operational escalations. Arisu Morgan is Head of Media and Marketing, responsible for media, marketing, promotional activities and brand development. Abisu Parker is also part of the label's management team.
As part of International Track X-Records Music Group Enterprises (ITXMGE), Itx Record Label operates within a broader music and entertainment structure while keeping its own label identity and operations. As of 2026, the label has a 12-member team working across management, rights, artist support, marketing, media and other label operations.
The long-term vision of Itx Record Label is to build a strong position in India's independent music industry and to expand its international presence by discovering and supporting independent talent, releasing quality music and creating opportunities for music creators around the world.
Company Information
- Trade Name
- Itx Record Label
- Legal Name
- International Track X-Records Label
- Type
- Subsidiary
- Industry
- Music & Entertainment
- Founded
- 1 January 2025
- Founder
- ITXMGE
- Parent Company
- International Track X-Records Music Group Enterprises
- Headquarters
- India (Surat, Gujarat)
- Area Served
- Worldwide
- Team
- 12 employees (as of 2026)
- Genres
- All major genres, including Pop, Rock, Hip-Hop/Rap, Dance/Electronic, R&B, Reggaeton/Latin, Country, Jazz, Classical and K-Pop
- Sub-Genres
- K-Pop, Synthwave, Trap, Phonk, Funk, Lo-Fi Hip Hop, Reggaeton, Melodic House, Afrobeats, Pop Punk, Drill and Neo-Soul
- Website
- itxrecordlabel.in
Itx Record Label — Independent Music. Global Reach. Artist Focused.
Label Services
Itx Record Label, also known as International Track X-Records Label, is a multi-genre independent music record label established in 2025 by International Track X-Records Music Group Enterprises.
We work across all music genres, languages and lyrical styles. We focus on music releases, artist support and digital distribution across major streaming platforms, including YouTube Music (Content ID), Spotify, Apple Music, Amazon Music, Instagram (Meta), Facebook (Meta), Beatport, SoundCloud, TikTok, Audiomack, JioSaavn, Pandora, Tidal, Deezer, and 99+ more.
Itx Record Label uses distribution and aggregator partners such as ITXMGE, AudioSalad, Labelcaster and DistroKid.
Royalty Payments & Revenue Sharing
How the money is split
- Step 1: Our aggregator/distribution partner, through whose service we release our content, keeps a 10% commission from the royalties received from the DSPs (streaming platforms).
- Step 2: The remaining 90% is split between artist and label. Royalty split artist | label: Artist 75% | Label 25%.
- Example: for every USD 100 received from the DSPs, USD 10 goes to the distribution partner, USD 67.50 goes to the artist and USD 22.50 goes to the label.
The label's 25% share covers (these percentages are parts of the remaining 90%):
- Distribution, publishing, YouTube/Meta Content ID and release management: 10%
- Marketing & promotion: 10%
- Staff & operations: 5%
Normal Artist
- A Normal Artist is an artist who does not work with the label for a long period of time.
- Normal Artists do not receive an artist dashboard. For streaming reports, royalties and payments, they contact the label and receive the information from the label.
- The minimum payment threshold is USD 50 per release.
- They receive less playlist and promotional support from the label.
- No agreement is signed with the label.
- They do not receive YouTube OAC (Official Artist Channel) verification.
Standard Artist
- A Standard Artist is an artist who releases 1–2 songs per month or more through the label and plans to work with the label for a long period of time.
- An artist becomes a Standard Artist only after approval from the Label Manager.
- They receive an Artist Dashboard with royalty reports, streaming reports, DSP streaming tracking and other artist information.
- They receive playlist support based on suitable tracks and genres, and YouTube OAC verification.
- Payments are made in installments of USD 100. The artist must earn at least USD 100 for an installment to be paid. After one installment is paid, another USD 100 must be earned for the next one.
- Any amount above the installment is carried over to the next installment. If earnings are USD 120, USD 100 is paid and USD 20 carries over. If earnings are USD 230, USD 200 is paid and USD 30 carries over.
Payments for everyone
- Payments are issued according to each artist's royalty share, after earnings reports have been verified (this also applies to collaboration artists).
- Royalties are calculated from net earnings received from streaming and digital platforms (Spotify, YouTube Music, Apple Music, YouTube/Meta Content ID, TikTok and more).
- Artificial streams or policy violations may result in blocked royalties, payment delays or release removal.
- If a song is taken down by a platform or by the label because of a copyright claim, policy violation or artificial streaming, the royalties for that song will be blocked. If the artist asks for a takedown, royalties earned before the removal are still paid (see section 13 of the Terms of Service).
- Payment methods: PayPal and Google Pay (India only).
Royalties and (DSP) Streaming Report
Royalties and DSP streaming reports are provided to us by our distribution aggregator 3 months after a song is released.
The reports are updated on our distribution dashboard on the 12th of every month.
Royalties and (DSP) Streaming Report — Update on 1 June 2026, Monday 2:36 AM — By Nikhil, Label ManagerItx Label Mission
Releasing music for free for artists who cannot afford paid distribution. Itx Record Label does not charge an upfront fee to release approved music.
We are looking for high-quality music that can become trending music in the future.
Itx Label Mission — Update on 7 May 2026, Thursday 12:06 AM — By Nikhil, Label ManagerPromotion and Marketing
Releases are promoted through official Spotify playlists, charts and radio campaigns managed by Itx Media Marketing Agency Pvt Ltd, and through our own website and social channels.
We decide which releases we promote and how. We do not promise any playlist placement, number of streams or chart position.
Promotion and Marketing — Update on 7 May 2026, Thursday 12:06 AM — By Arisu Morgan, Head of Media and MarketingOur Service
Itx Record Label is a free music release platform. Please allow a minimum of 7 days for a release to go live.
Our services are distributed across 99+ streaming platforms such as YouTube, Instagram (Meta), Spotify and Apple Music.
- Our label protects your copyright and your YouTube Content ID.
- YouTube OAC (Official Artist Channel) verification is available to Standard Artists.
- Royalty and streaming reports are explained in the sections above.
Commercial License & Copyright Claims
This section is coming soon. To report a copyright issue now, email [email protected]. The steps are in section 11 of our Terms of Service.
Commercial License & Copyright Claims — Update on 7 May 2026, Thursday 12:06 AM — By Ishan Tejani, Head of Rights ManagementFrequently Asked Questions
What is Itx Record Label?
Itx Record Label is an independent, multi-genre music record label based in India. It was established on 1 January 2025 and offers free music release, digital distribution, promotion and artist support to independent artists worldwide.
Who owns and founded Itx Record Label?
Itx Record Label was founded by International Track X-Records Music Group Enterprises (ITXMGE) and is its subsidiary. Het Rajani is the Owner of the label.
Where is Itx Record Label located?
The label is headquartered in India (Surat, Gujarat) and serves artists and audiences worldwide.
Does Itx Record Label charge artists to release music?
No. Itx Record Label does not charge an upfront fee to release approved music. The label earns through its share of the royalties: after the distribution partner's 10% commission, the remaining 90% is split Artist 75% and Label 25%.
How can I submit my music to Itx Record Label?
Use the Demo / Release Music page at https://itxrecordlabel.in/Demo-submission-portal/ or the Google Form on the home page. The team reviews every submission.
How long does a release take to go live?
Please allow a minimum of 7 days for a release to go live on streaming platforms.
Which genres does Itx Record Label release?
All major genres, including Pop, Rock, Hip-Hop/Rap, Dance/Electronic, R&B, Reggaeton/Latin, Country, Jazz, Classical and K-Pop, plus sub-genres such as Synthwave, Trap, Phonk, Funk, Lo-Fi Hip Hop, Melodic House, Afrobeats, Pop Punk, Drill and Neo-Soul.
How can I contact Itx Record Label?
Email [email protected] or message @itx_record_label_ on Instagram. You can message at any time; the team replies Monday to Friday, 6 am to 3 pm (India time). Saturday and Sunday are holidays.